My pet theory is that Apple won’t produce a car; rather, they’ll produce a car cockpit. A kit of standard, high quality parts, comprising everything a driver to

My pet theory is that Apple won’t produce a car; rather, they’ll produce a car cockpit. A kit of standard, high quality parts, comprising everything a driver touches. So Ford would make a car, Apple would make the screen, steering wheel, mirrors, etc. Might be a trim level or package on existing car models. Every time I drive an unfamiliar car, I see so much opportunity for an Apple-like company to fix the UX of infotainment and quality feel of volume dials, etc. This might be the way everyone else can catch up to Tesla’s UX. Yes, Tesla has issues, but their dang touchscreen doesn’t have a half second input delay.