Thanks for your thoughts. WHAT WE DO By not doing sales I mean that customers can register and use our product and pay for it without being forced to speak to

Thanks for your thoughts. WHAT WE DO By not doing sales I mean that customers can register and use our product and pay for it without being forced to speak to a human being. We have few transactional flow emails but we do not try to establish a one-to-one relationship with every customer. We offer chat support and email support but that's it. I do contact restaurants on Whatsapp asking them to be alpha users in new products to get feedback. My intention though is more to get feedback rather than make a sale. I do have an understanding of the strategy of many competitors. Sales are not my forte and I prefer to pursue other strategies where I can outdo my competitors. I've a background in software engineering but I did acquire a lot of marketing skills to have the startup succeed. I do not wish to get in high-touch sales. I'm not good at it and also I don't think it's a good strategy with restaurants which are SMB (small and medium business). The SaaS plans for restaurants range in the 15-100$ and I think is a classic example where nets will catch more customers than spears. What's your background? Are you in sales?