§ 256.4 Prohibition on undisclosed display bias. When providing information in response to a search by a user of the EAIS, the EAIS must order the information

§ 256.4 Prohibition on undisclosed display bias. When providing information in response to a search by a user of the EAIS, the EAIS must order the information provided so that the flight options that best satisfy the parameters of the user-selected search criteria are displayed conspicuously and no less prominently (e.g., in the same or larger font size and the same or more noticeable font color) than any other flight option displayed. https://www.law.cornell.edu/cfr/text/14/256.4 https://www.law.cornell.edu/cfr/text/14/256.4 ............... The airline industry (once upon a time) got its collective hand slapped because they would only display flights from certain carriers on "page 1" and relegated "other options" to "page 2". It doesn't seems like we're going to put the genie back in the bottle of push promotion or "algorithmic" ordering, and it's a very difficult battle to fight. The original genius of reddit/n.y.c display ordering algorithm was that it represented an aggregate priority order that was user-controlled (ie: 100 users give 500 upvotes across 1000 articles, and you get to see them ordered 10 at a time). The site is/was the cohort, and "the algorithm" was shown equally to all comers. Contrast to twitter (presumably) and facebook (definitely) where content "chum"[0] is intermingled as soon as possible after the original "hook" of original or requested content, and tailored to the individual user. It's a constant stream of distraction and lies, and no wonder that a significant portion of net-users become hooked. [0]: https://en.wikipedia.org/wiki/Chumbox https://en.wikipedia.org/wiki/Chumbox