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> What would you consider pricing and placement to be if not marketing? I'm ok with calling it marketing (I don't particularly care). It's just that I don't b

> What would you consider pricing and placement to be if not marketing? I'm ok with calling it marketing (I don't particularly care). It's just that I don't believe we can have fruitful discussion without first defining and scoping the terms enough that people don't constantly shift goalposts and talk past each other. This kind of thing just leads to very frustrating "discussion" where no matter what you say, someone is going to interject because they have a different idea of what the discussion is all about. Now the submission unfortunately doesn't define what it means by marketing, but I don't think it's talking about pricing or the decision where you sell a product. Kinda have to read between the lines, but it's probably talking about promotional content about the product. Definitely not pricing or the location where you choose to make a product available for purchase. My reading is that "the language and content traditionally used in promotional materials about a product do not appeal to nerds." It's probably off but not too far off. The author just didn't find the right words to say what they mean (or assumed the reader can infer), and instead said "marketing." Even with that interpretation, it wouldn't make for a very fruitful discussion, but at least it'd be a whole lot better than having someone explain why they don't think a typical startup landing page persuades them only to be argued against because "no, actually selling cookies at your local grocery store affects you!" I'm paraphrasing of course but I've seen the same discussion here over and over again. It's predictably silly. > My point still stands, that "nerds" are influenced in their purchase decisions just like anyone else despite using adblockers. Sure. I don't think the article is about that and I don't see what's the point of going down the "everything affects everything" line of reasoning in comments. That doesn't really say anything new, useful, actionable, or interesting.

libertine 5y ago
>Now the submission unfortunately doesn't define what it means by marketing, but I don't think it's talking about pricing or the decision where you sell a product. Kinda have to read between the lines, but it's probably talking about promotional content about the product. Definitely not pricing or the location where you choose to make a product available for purchase. Well I was replying to a user that said he was not significantly affected by marketing, because he does things like sorting products by "cheapest" and reads the product ingredients. I simply said that those decisions are made purposefully and are not random. It's a way to position products. A product it's cheap because it was designed that way. It won't lose value over time dropping the price tiers until it reaches the price with almost 0% margin, rendering it into a great deal that simply followed some natural event of dropping price while retaining it's value. About the main article I simply said that we should be aware that "promotional content" is everywhere, and relying on the illusion that "the marketing never catch me, I use adblockers" is just that, an illusion. That probably won't even make them wonder they are actually being promoted to. Flagging content as promotion is the exception, not the rule.
- foxfluff 5y ago
  > Well I was replying to a user that said he was not significantly affected by marketing, because he does things like sorting products by "cheapest" and reads the product ingredients. I simply said that those decisions are made purposefully and are not random. It's a way to position products. If I read Jensson's comment in the context of this article and the comment they were replying to, then I think they are saying that they are not affected much by promotional marketing material. Coming out of the bushes to say that the things they care about (ingredients, price, store) is also marketing (for a sufficiently wide definition of marketing) isn't adding any insight. It feels like deliberately missing the point just to argue for the sake of arguing.
  - libertine 5y ago
    Well I didn't read it like that, neither I think it makes sense to have that interpretation. It's pretty straight forward, second sentence: My first instinct whenever I see something in an ad or something being marketed is to assume it is a scam and just move on Then he goes on about his buying habits and said that "Companies hates people like me, they would rather I not see their ads since it is just a dud anyway.", so for me it was pretty clear he was talking about marketing in general, then he went more specifically about ads. I simply said that pricing, packaging and placement are examples of marketing tools used to position products and services. This has been in text books since the 60's. A product listing is literally being marketed to, per definition. So I really don't understand how this is missing the point, or how I'm deliberately missing it by pointing some marketing tools used in the Marketing Mix.

libertine 5y ago

>Now the submission unfortunately doesn't define what it means by marketing, but I don't think it's talking about pricing or the decision where you sell a product. Kinda have to read between the lines, but it's probably talking about promotional content about the product. Definitely not pricing or the location where you choose to make a product available for purchase. Well I was replying to a user that said he was not significantly affected by marketing, because he does things like sorting products by "cheapest" and reads the product ingredients. I simply said that those decisions are made purposefully and are not random. It's a way to position products. A product it's cheap because it was designed that way. It won't lose value over time dropping the price tiers until it reaches the price with almost 0% margin, rendering it into a great deal that simply followed some natural event of dropping price while retaining it's value. About the main article I simply said that we should be aware that "promotional content" is everywhere, and relying on the illusion that "the marketing never catch me, I use adblockers" is just that, an illusion. That probably won't even make them wonder they are actually being promoted to. Flagging content as promotion is the exception, not the rule.

foxfluff 5y ago
> Well I was replying to a user that said he was not significantly affected by marketing, because he does things like sorting products by "cheapest" and reads the product ingredients. I simply said that those decisions are made purposefully and are not random. It's a way to position products. If I read Jensson's comment in the context of this article and the comment they were replying to, then I think they are saying that they are not affected much by promotional marketing material. Coming out of the bushes to say that the things they care about (ingredients, price, store) is also marketing (for a sufficiently wide definition of marketing) isn't adding any insight. It feels like deliberately missing the point just to argue for the sake of arguing.
- libertine 5y ago
  Well I didn't read it like that, neither I think it makes sense to have that interpretation. It's pretty straight forward, second sentence: My first instinct whenever I see something in an ad or something being marketed is to assume it is a scam and just move on Then he goes on about his buying habits and said that "Companies hates people like me, they would rather I not see their ads since it is just a dud anyway.", so for me it was pretty clear he was talking about marketing in general, then he went more specifically about ads. I simply said that pricing, packaging and placement are examples of marketing tools used to position products and services. This has been in text books since the 60's. A product listing is literally being marketed to, per definition. So I really don't understand how this is missing the point, or how I'm deliberately missing it by pointing some marketing tools used in the Marketing Mix.