3 ms·
> Building an audience with strong engagement is replacing the “seed” round so to speak. For funded startups this is established area: buy online ads and recei
by riku_iki 5y ago
> Building an audience with strong engagement is replacing the “seed” round so to speak.
For funded startups this is established area: buy online ads and receive views for your product. How solo can do it efficiently without significant monetary investment into digital marketing?
- motoxpro 5y agopodcasts, speaking engagements, blogs, twitter, substack, HN, Product Hunt, Instagram, small communities, early customers, newsletters. The reason digital advertising is so popular with VC backed startups is because they need capacity. If you are starting a bootstrapped startups getting a flywheeling going starting with 50 people is fine.
- riku_iki 5y agoThank you for advice. I guess I unsuccessfully tried this route, but maybe need to push harder and smarter.