> "Market approach" is when you don't give any thought about the cost to other party - you just make your request, and expect them to tell you whether they'll d

> "Market approach" is when you don't give any thought about the cost to other party - you just make your request, and expect them to tell you whether they'll do it, how long will it take, and what they expect in return. You then negotiate the scope of the request and the "price" until both sides are satisfied, or the request is rejected. Note (for your forthcoming tweet storm, apparently) that just these evaluation steps could be pretty time-intensive for the other party in the first place.