I’d expect a secure and privacy focused cloud data storage provider to not know what I’m storing _at all_. Let’s not beat about the bush, if someone wants to s

I’d expect a secure and privacy focused cloud data storage provider to not know what I’m storing _at all_. Let’s not beat about the bush, if someone wants to store information in a form that can’t be decrypted by Apple, they can. This is a stupid dragnet policy that won’t catch anyone sophisticated. Apple focused the last years pitching themselves as the tech giant who actually cares about privacy. They seemed to be consciously building this image. To now implement scanning of private information and then try and sell this obvious 180degree slippery slope turnaround in the most weasel worded “but think of the children” trope is an insult to the customers’ intelligence. I was a keen Apple consumer because I felt that even if their motivation was profit, this was a company who focused on privacy. It was a distinct selling point. I certainly won’t be buying more Apple products. For me, Apple lost the main reason to buy their stuff. If they are going to do the same thing everyone else is doing, I refuse to pay the premium they charge.