27 ms·
No. It was Microsoft buying 10% of Apple to keep it afloat. Otherwise they would have quite literally run out of money in about 90 days. They brought jobs back
by kristopolous 5y ago
No. It was Microsoft buying 10% of Apple to keep it afloat. Otherwise they would have quite literally run out of money in about 90 days. They brought jobs back and took Microsoft money in August 1997 as a desperate effort after 18 months of consecutive losses and their lowest stock price ever in July. I bought stock when Jobs came back in 1997, one of my first investments. Sold it in 2000, and yeah I'm still lousy at this.
Microsoft was their "lender" of last resort https://www.mentalfloss.com/article/84258/date-1997-microsoft-invested-apple https://www.mentalfloss.com/article/84258/date-1997-microsof...