Hmm not sure it is that simple. This is how it started also with Google or Ads. First technical people complained. But then you know when you talk with a frien

Hmm not sure it is that simple. This is how it started also with Google or Ads. First technical people complained. But then you know when you talk with a friend that is not technical and they just ask: what do you think about the new iPhone/new Apple launch? Well so far the answer was: yeah, great you will have privacy. But from this on the answer might be: oh, be carefull they are scanning your phone. If this goes into a kind of self-repeting meme, then the details will be lost, but the key phrase that Apple is looking into personal photos will remain. This could, potentially, do a lot of brand damage on the long run.