If anyone is curious of what data Apple have on you, you can request it via their website. https://9to5mac.com/2018/10/17/request-your-personal-data-from-apple

If anyone is curious of what data Apple have on you, you can request it via their website. https://9to5mac.com/2018/10/17/request-your-personal-data-from-apple/ https://9to5mac.com/2018/10/17/request-your-personal-data-fr... Note that this won't include certain categories that are stored unencrypted on Apple servers, for example iCloud backups and other data in iCloud (files, photos, calendars, contacts, etc). I was quite surprised to see that even excluding all the data they (often) have from peoples iCloud accounts, there is still a bunch of stuff they collect. Aside: I really wish Apple would spend more time on end-to-end encryption, for example of iCloud calendar and contact data as well as (obviously) the backups. They should also have developer guides for app developers, on how to build it into apps: common patterns (group E2E patterns, multi-device E2E, open-source data sync servers that apps could use to arbitrarily synchronize E2E encrypted data between devices, etc).