It's difficult to give you proper advice cause it's not clear what your coding skills are (learning is much longer commitment than doing a MSc, and being averag

It's difficult to give you proper advice cause it's not clear what your coding skills are (learning is much longer commitment than doing a MSc, and being average at it sucks...). Also it's unclear what "semi-tech" means here, and why it couldn't include coding? If they give you an important role, you can just ask that they set up a dev env on your machine and code when you want to code... If you're worried that you're going to screw the product, code on internal tools to help you do your non-tech job. It's fun too... Like jstx said, equity is not money, so you shouldn't sweat much about not taking the offer, but my experience is that it's cool to have a foot on the business side of things, cause when you're 100% coding, you may be sidelined by strategic choices in which you won't have anything to say... In any case, learning to code by doing it is likely better than getting a MSc. You can always go back to uni later. My view is that an MSc will teach you a lot more if you already know how to code decently well.