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How does this compare to Facebook Ax?
by dimitry12 5y ago
How does this compare to Facebook Ax?
- jrdorn 5y agoAx is for automated optimization using machine learning. You define the parameters and optimization function and it decides the variations, traffic splitting, and everything else for you. Growth Book is for hypothesis testing. It let's you define and run a specific controlled experiment and then you can analyze the results and make a decision.