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In my experience, questioning the logic behind marketing-speak just gets you more marketing-speak. This seems like a well-intentioned idea, but I doubt it'll ac
by rpmisms 5y ago
In my experience, questioning the logic behind marketing-speak just gets you more marketing-speak. This seems like a well-intentioned idea, but I doubt it'll actually go anywhere. "x for y group" rarely works, "x without z problem" seems to work a lot better.
- mattzito 5y agoI will say that there are verticals where "x for y" group do very well - media and content and dating apps come to mind as one. It seems to work better where there's an aspect of cultural or group identity that comes along with the "Y", and I think this project would qualify as that.