Let's say company A sells laptops such that 1 out of 1,000 of them blow up due to a defective battery. Company B sells laptops such that 1 out of 100 blow up.

Let's say company A sells laptops such that 1 out of 1,000 of them blow up due to a defective battery. Company B sells laptops such that 1 out of 100 blow up. You can say that company A's product is 10x better. But, it doesn't mean that company A's product is good. It just isn't the worst.