> They might ask how to go back to Google Maps. This way there’s a balance. In iOS when an app opens another app, there is a back button specifically to go bac

> They might ask how to go back to Google Maps. This way there’s a balance. In iOS when an app opens another app, there is a back button specifically to go back to the original app. It's right there at the top left where the standard back button for most app navigation normally is. > it encourages users to stay within the app. This is one of the main reasons why they do it in my opinion. Another reason is because they can track your activity in the embedded webview.