I remember watching a video on youtube where a guy who created a 3D laser visualization tool hired a few CEOs to work for him while he was the CTO/lead engineer

I remember watching a video on youtube where a guy who created a 3D laser visualization tool hired a few CEOs to work for him while he was the CTO/lead engineer. I think you can certainly do that, but yeah I'm curious how you're even able to stay afloat with no sales :o