> the small minority of gamers who actually cheat The small minority of gamers who cheat impact the experience for a much larger number of customers who don't.

> the small minority of gamers who actually cheat The small minority of gamers who cheat impact the experience for a much larger number of customers who don't. So each cheater might cause dozens of lost subscriptions. (Contrast to software piracy, where each pirated copy only represents a probability between 0 and 1 of a lost sale.)