> mobile apps are easy to access Easier than typing a web page once and then maybe clicking "add to my home screen"? Which is how PWAs work. They are great on

> mobile apps are easy to access Easier than typing a web page once and then maybe clicking "add to my home screen"? Which is how PWAs work. They are great on Android, but iphone has deliberately not supported the standard. > faster to use Citation needed. > Big Tech invest humongous amount of money in promoting those apps Again, apple doesn't support the web, so companies that want to leverage web capabilities are forced to develop native apple apps.