Your whole argument is about long term good to Amazon. This is what this subthread is talking about >But, of course, the fine isn't a price point for unlawful

Your whole argument is about long term good to Amazon. This is what this subthread is talking about >But, of course, the fine isn't a price point for unlawful behaviour but a penalty levied in judgement of the fact that the company violated the social contract. Seeing fines simply as a business cost would be a serious distortion of the way society should function. Could people in boardrooms actually entertain that kind of reasoning in good conscience? I really hope not. >>People in boardrooms dont entertain reasoning in good conscience because conscience doesn't come into it - just "Does this make us more money?" >>>Boardroom greed might follow a logical rational but this behaviour isn't reasonable in the long run. Disregard of fairness and civil conduct won't be worth the eventual cost of a society that becomes increasingly opposed to the system itself. They're talking about societal good.