Doesn't really matter if it's cheaper if there are enough barriers to scaling on masts (e.g. who owns the rights to each one?). It's plausible that would be a

Doesn't really matter if it's cheaper if there are enough barriers to scaling on masts (e.g. who owns the rights to each one?). It's plausible that would be a very different company in basically every way that matters. Sometimes it's not about what's cheaper, so much as what's you have a method to do at all.