I feel like we got so close with windows phone 7, which used the flat UI but had an utterly merciless and unforgiving level of standardization. Colored rectang

I feel like we got so close with windows phone 7, which used the flat UI but had an utterly merciless and unforgiving level of standardization. Colored rectangle meant button. White rectangle meant textbox. You don't get to put your personal brand on this.