Here's a link where you can actually view the paper: https://privpapers.ssrn.com/sol3/papers.cfm?abstract_id=3273476 https://privpapers.ssrn.com/sol3/papers.cfm

Here's a link where you can actually view the paper: https://privpapers.ssrn.com/sol3/papers.cfm?abstract_id=3273476 https://privpapers.ssrn.com/sol3/papers.cfm?abstract_id=3273... There is also an interactive website where you can play around with some of the data: https://advertising-effects.chicagobooth.edu/ https://advertising-effects.chicagobooth.edu/ Both are linked from the lead author's website: https://voices.uchicago.edu/bradleyshapiro/ https://voices.uchicago.edu/bradleyshapiro/