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I was a huge Better Place fan and thought Tesla would definitely lose that battle. I also thought their initial government investment was a waste of taxpayer mo

• jfengel 5y ago
  I really liked the idea of Better Place. But I saw them on the cover of Wired, and knew that it wouldn't succeed. My rule of thumb is that if you're on the cover of Wired, either you've already succeeded, or you never will. They pick people who are already famous, or who want to be famous -- rather than people with the idea and ability to succeed. If you're on the cover and haven't already proven it, you're almost certainly better at selling yourself than your product. I didn't know what would be wrong with the product, but I knew there would be something before I even opened the magazine.