For the Olympics, this impression is incorrect. It's at least as much a show as an athletics competition. Billions of dollars are on the line in the Olympics,

For the Olympics, this impression is incorrect. It's at least as much a show as an athletics competition. Billions of dollars are on the line in the Olympics, and that's what it's about, from countries competing with billion-dollar incentives, to news networks, to bribes. Any capitalist enterprise is driven to make money.