I agree with Gruber's analysis, but one part that worries me is the idea of having each SVP accountable for product decisions for their own area. I think that

I agree with Gruber's analysis, but one part that worries me is the idea of having each SVP accountable for product decisions for their own area. I think that so much of Apple's advantages stem from hardware and software that are designed with each other in mind, that it would be much better to have a single person be SVP Product Design under Cook, so that there was always someone responsible for the entire cohesive user experience. Unfortunately, choosing such a person for this role among the three product SVP's that Gruber names is itself a very difficult political problem, and any choice could result in other talent leaving.