This author does not understand innovation, nor what it takes to truly innovate in a large corporation: - Many ideas must be tried to the fullest. Had Xerox imp

This author does not understand innovation, nor what it takes to truly innovate in a large corporation: - Many ideas must be tried to the fullest. Had Xerox implemented what was invented at PARC, 20% might have been wildly successful, and the rest fail. But those blockbusters pay for the rest. - It pains me to say this, but if you are trying to do impossible things, nothing can stand in your way, not even people. Employees have bad days, bad months, and bad years. You can spare no time for that at all, you must be relentless, or the company or product will fail. - People are motivated by vision (the carrot) and termination (the stick). Titles and money do nothing, they just create job stickiness, they don't promote action. If you have a strong vision, and promote a relentless ethic, and a driven culture, you might 'just' make it.