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That's probably true, but everybody partaking in "the internet" has an email address too. Author focuses on the fact that internet-only businesses are stsrting

• toast0 5y ago
  You might think that, but not really. For people who are getting onto the internet with their new smartphones in 2021, they may not have an email. Yes, it's hard to use google play without a google account, but they may skip that, or have a young person fill that out. If you made it this far without email, you're unlikely to start now.
  • zvr 5y ago
    I think in most such cases an email account has been created -- but it's never used.