There are two kinds of mass media public apologies. There are the Jeffrey Toobin type apologies where the person apologizing has the support of the institutions

There are two kinds of mass media public apologies. There are the Jeffrey Toobin type apologies where the person apologizing has the support of the institutions and amenable authorities and the apology is a fig leaf for said powerful friends. And there is the other kind where it's some chump getting swarmed on social media and hearing from HR thinking the mob will lay off because he just admitted that he is in fact a witch. Obviously private apologies between friends and family are an entirely different thing.