The Oracle approach is: - Good terms with proprietary lock-in. - Milk that cow for all it's worth. It's more nuanced than that -- I gave an oversimplified mo

The Oracle approach is: - Good terms with proprietary lock-in. - Milk that cow for all it's worth. It's more nuanced than that -- I gave an oversimplified model -- but I've never seen anyone come out ahead doing business with Oracle long-term.