> Content that previously would have been on some personal geocities(?) page on the open web is behind Facebook's wall. I don't think that really bears out. Th

> Content that previously would have been on some personal geocities(?) page on the open web is behind Facebook's wall. I don't think that really bears out. There's lots of content on Facebook etc that would not be posted anywhere if Facebook (or whomever) didn't make it dead simple. A Facebook user can write a post, start or join a group, or post pictures with no technical expertise. Hosting that content doesn't require a credit card or any credentials beyond their Facebook account. It's also a platform that will spread their content to other people's feeds. Most people don't have the technical skills to do any of those things on their own. Even the lowest skilled Geocities user in 1999 was more technically skilled than the average computer user.