Intuit has been scamming low income users into paying for their services that were supposed to be free: https://www.propublica.org/article/turbotax-just-tricke

Intuit has been scamming low income users into paying for their services that were supposed to be free: https://www.propublica.org/article/turbotax-just-tricked-you-into-paying-to-file-your-taxes https://www.propublica.org/article/turbotax-just-tricked-you... Intuit just decided that it could not make enough money with this scam, so they stopped using this particular one. It's probably a wise decision. Claiming that you're providing a free service, while making it pretty difficult for users to find it so they will use your paid services instead, is definitely wrong from a moral point of view, but it might also be shaky from a legal point of view. The bottom-line was probably just the profit.