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This is a really interesting relationship triangle happening at the moment. On the one hand, you have Apple, a "traditional" hardware/software company, whose a

This is a really interesting relationship triangle happening at the moment. On the one hand, you have Apple, a "traditional" hardware/software company, whose aim is to move as many devices out the door (IIRC, hardware is their primary revenue source with the largest margins). They do this by making awesomely polished software that they lock to their devices. On another hand, you have Google and Facebook, which are information companies. Their primary goal is the collection and organization of data. Google does this through many fields (but for the sake of this discussion, I'll focus primarily on Android and Google+). Facebook does it through "social." What I find interesting first is the announcement that Apple chose Twitter for iOS 5. From the post on betanews (http://www.betanews.com/joewilcox/article/Why-did-Apple-choose-Twitter-over-Facebook/1307909651 http://www.betanews.com/joewilcox/article/Why-did-Apple-choo...), Apple chose twitter because it wants information to flow freely between its devices (facilitating their ultimate goal of selling more devices). But more so, Apple is now in a position to really hurt Facebook since Google+ came along. Since Google's goal is the free flow of information, we are continuing to see iOS Google apps, despite the popularity of Android and the seemingly competitive nature of Android vs. iPhone/iPad. But Apple benefits from Facebook's demise and Google+'s openness, and Google benefits from this because they continue to collect more information. Facebook loses in this case since they locked themselves into a corner that they can't get out of anymore. I think this was a well played strategic alliance on the part of Google and Apple.

notyourwork 15y ago
I have to agree with all of this. Only thing I would comment is that I envision g+ becoming end user's social aggregator if you will. By that: End user wants to post information to his social networks so he hops into g+ and decides where to funnel this information. Perhaps in the future g+ will have facebook,twitter, linkedin etc, accounts and thus you have g+ a one stop shop for social networking which rests upon some of its own infrastructure but mainly pushes and pulls data from other sources. We already know google is good with managing and processing boat loads of data and social data is data like any other. /my two cents The only thing I do not understand is how Apple can lock users to iTunes for their media management, it seems analogous in more ways than not to Microsoft's IE issues a handful of years ago. (Perhaps I am missing a key point here, if so please comment.)

notyourwork 15y ago

I have to agree with all of this. Only thing I would comment is that I envision g+ becoming end user's social aggregator if you will. By that: End user wants to post information to his social networks so he hops into g+ and decides where to funnel this information. Perhaps in the future g+ will have facebook,twitter, linkedin etc, accounts and thus you have g+ a one stop shop for social networking which rests upon some of its own infrastructure but mainly pushes and pulls data from other sources. We already know google is good with managing and processing boat loads of data and social data is data like any other. /my two cents The only thing I do not understand is how Apple can lock users to iTunes for their media management, it seems analogous in more ways than not to Microsoft's IE issues a handful of years ago. (Perhaps I am missing a key point here, if so please comment.)