Wait, what? When I heard about Redux way back when (http://www.techcrunch.com/2008/01/28/redux-discovers-friends-so-you-dont-have-to/ http://www.techcrunch.com/

Wait, what? When I heard about Redux way back when (http://www.techcrunch.com/2008/01/28/redux-discovers-friends-so-you-dont-have-to/ http://www.techcrunch.com/2008/01/28/redux-discovers-friends...), it was for discovering new friends, which seemed like a good idea. But now it's this? Why the change [in the wrong direction]?