7% is about a quarter or two of growth, but not a fundamental blow. The upper end of 13.6% is much more painful, but probably still only like a year of growth.

7% is about a quarter or two of growth, but not a fundamental blow. The upper end of 13.6% is much more painful, but probably still only like a year of growth. Will this make Facebook change its business model and incentives completely - I don't think so. We'll still have to deal with design for engagement and data harvesting/storage/analysis at a grand scale.