Profit motive, the ability for newcomers in your market-space to challenge your position in your market, and the form of your organization. Two people in their

Profit motive, the ability for newcomers in your market-space to challenge your position in your market, and the form of your organization. Two people in their house, a large, transparent non-profit advocacy organization, a dark money lobbying org, and a hundred-billion-dollar for-profit incumbent that acts as a pillar of human interaction for news, education and entertainment across the globe are very different situations. It isn't as simple as scaling up numbers.