Screw them, really, these advertisers are super nontransparent, to us, humans, while our very attention is their product. And when we don't like it, they come u

Screw them, really, these advertisers are super nontransparent, to us, humans, while our very attention is their product. And when we don't like it, they come up with dark patterns that shove it down our throats using pure confusion. I still cannot imagine that it is more effective to completely get to know me and subsequently serve me Makita ads for weeks because I looked for and bought a cordless drill months ago, then to serve me a context relevant ad. Like an SSD ad next to a benchmark article on SSDs. And that is on them, because they don't communicate. We should all try to make those companies fail. Our collective human attention is not something to be taken lightly. It was about time some company made a move that is pro their own paying users. Reading this article also makes me feel like FB orchestrated this whole privacy horror, using consultants and lobbyists to convince the world they need tracking for good ads, because tracking is what FB does. But maybe we don't. I really wonder what happens if all these companies tell FB and the trackers: Let's see where this ends up, it may well be proven that they didn't need FB and its inane tracking in the first place. If you sell Mountain Bikes, just pay a website owner that lists MTB trails when you want some ads on their site. Disintermediation, it's what the internet is about. Sure there can and will be third party advertisers, but they could focus on site content rather than site visitors. And who knows, maybe I'll come to your site more often when I don't see that I blocked 79 trackers, downloaded 3 MB for some text and had to dig 3 pages into "options" for disabling tracking cookies finding out that I actually really can't. You know who is a lookalike? All those other visitors on that site that targets a certain demographic. “I don’t think anyone truly understands how many businesses in the world are 100% dependent on Facebook,” I think you have more problems when you are one of those companies, what's your plan B? Evidently you are not just dependent on FB, you are also dependent on something that the majority of your users really don't like.