See, that's the problem in thinking. People go, "Hmm, 10 repos cost $12, so that's $1.20 per repo. But if I have 11 repos, it costs me $22, it costs me $22 so

See, that's the problem in thinking. People go, "Hmm, 10 repos cost $12, so that's $1.20 per repo. But if I have 11 repos, it costs me $22, it costs me $22 so it's $2 per repo, what a ripoff!" Or conversely how you stated it, "$1.20 per repo for the first 10, then $10 for the 11th, and the next 9 are free." If they restated it that it costs $2 per repo, but if you order in bulk you get a discount, people would be happier. So even if they always paid $22, they'd be thrilled because the "real" prices would be 11 for $2 each all the way down to 20 for $1.10 each!