If the purpose of a fine is to disincentivise certain behaviour then the degree to which it does so should be of the same magnitude for everyone it applies to.

If the purpose of a fine is to disincentivise certain behaviour then the degree to which it does so should be of the same magnitude for everyone it applies to. If the magnitude is not equal then all you're doing is discriminating against everyone else. A $50 parking/speeding fine means something very different to the people working in the cafeteria at Google and the SWEs at Google.