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Note that the GP wrote "that would buy the game" which I think makes this unknowable / unmeasurable. You can measure how many players have pirated the game but

Note that the GP wrote "that would buy the game" which I think makes this unknowable / unmeasurable. You can measure how many players have pirated the game but not how many of them wouln't have bothered at all if they had had to pay for it. Take a person that has pirated many games, how do you know which ones they would have actually paid for? Even if you knew the ones they play the most, it woulnd't necessarily translate to a buy in the same order.

dijit 5y ago
You can see the deficit of the pirated copies sales vs the non-pirated copies sales. You can also estimate sales within a 5% margin of error. Other factors such as play time and ratings also allow you to understand what sales would have been. There’s lots of data to draw from.
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