While I wasn't too surprised there was a Virgin promotional aspect to it I was surprised at the amount of cross marketing and cross promotion they were doing. T

While I wasn't too surprised there was a Virgin promotional aspect to it I was surprised at the amount of cross marketing and cross promotion they were doing. There was at least: 1. NBC 2. Land Rover 3. Some new musical artist 4. A New Mexico tourism campaign I just thought this all made it feel really cheap. It also seems bizarre that you would want to to debase your brand like this during your premiere event.