3 ms·
> That seems like a no-brainer, to build the externalities into the cost of goods. The real estate business is so profitable in the West that I doubt that even
by baybal2 5y ago
> That seems like a no-brainer, to build the externalities into the cost of goods.
The real estate business is so profitable in the West that I doubt that even adding an extra zero to the price of concrete will make them to even scratch in the end.
- DennisP 5y agoYes but with a sufficient carbon price, green cement will be cheaper than traditional, hence more profitable to use.
- WastingMyTime89 5y agoThat's not the point. It gives cement companies an incentive to invest in greener tech because what would previously have been a pure cost now allow them to pay less taxes which means they can sell cheaper. That makes R&D into lowering emissions a competitive advantage.