HN is in the vanguard, though. The crowd here is not representative of the state of the global online population at any given time, but one could say that globa

HN is in the vanguard, though. The crowd here is not representative of the state of the global online population at any given time, but one could say that global online sentiment tends to trail the HN sentiment by a number of years. But it's not just HN. Not by any means. The audience for our website (gambling) tends to be both technologically sophisticated and very conscious of their privacy. Their behaviour has also been quite reliably an early indicator of a wider change. As it stands, more than 80% of page requests block analytics, trackers and other external crapware. The players in other industries have to prepare for the coming wave, because it will hit them soon. About time, too.