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The issue isn't profits, per se, but profit sustainability. Right now NA beer is trending, but what happens when that trend dies down? Also, our entire market
by r00fus 5y ago
The issue isn't profits, per se, but profit sustainability. Right now NA beer is trending, but what happens when that trend dies down?
Also, our entire market economy is based on constant upward inflation/growth, and rewards those who grow faster.
- atatatat 5y agoWhat happens when PBR/Michelob hype dies down again? They still make a small to medium sized fortune =^)
- atatatat 5y agoLots of unsavory things are financially rewarded, too, but you won't find me running toward them.
- makeitdouble 5y agoLooking at other markets (EU,SEA), there is a stable niche for NA beers. We're talking about sustaining a business, so that should be a good enough prospect for employees that don't need buy a Ferrari.