Interesting that you should mention that. I've been thinking about ways lately to make software developers more famous - as I think the work that we do is as cr

Interesting that you should mention that. I've been thinking about ways lately to make software developers more famous - as I think the work that we do is as creative and difficult as the work done by actors, musicians, etc. Most of my thinking has focused on how to get the general public to actually think about the developers behind all of the software they already use. This may not work for something massive like Google search, but for applications developed by small teams (mobile ones especially), I believe there's a lot of opportunity to grant the individual some notoriety (if they want it, of course). I would want to start with influencers - existing celebrities. Celebrities often tweet when they love (or don't love) an app that they just started using on their mobile phones. I wonder how hard it would be to enable them (and more importantly incentivize them) to shout out to the individual developers of the app in these tweets. Note that all this takes place in an optimistic framework where Hollywood is meritocratic and fame is earned. I know it's not so in a lot of cases, but I still think an opportunity exists for developers who create compelling, popular apps to receive some personal recognition.