Isn't that sort of basically email now? If you sub to the mailing list of "extremists and lunatics" then you'll probably get your email on extreme and lunatic i

Isn't that sort of basically email now? If you sub to the mailing list of "extremists and lunatics" then you'll probably get your email on extreme and lunatic issues. The issue is, the extremists and lunatics don't just want email, they want twitter, facebook and all the inherent amplification capabilities of both. Not just a 1 to 1 message, not even a 1 to many messages but full on advertising to potentially interested users the same as the cat pics/videos get.