Cohort based targetting such as FLoC, PARAKEET and ATT will further embed the power of Big Tech. But I'm sure the HN community realizes this. The question is:

Cohort based targetting such as FLoC, PARAKEET and ATT will further embed the power of Big Tech. But I'm sure the HN community realizes this. The question is: in the face of GAFAM moats and large lobbying efforts, how else might these coalitions and smaller/emerging companies get regulators' attention? Disclosure: we are part of this coalition of 14 businesses offering browsers, search, mail, analytics, and other web services and add our view here as a search engine https://blog.mojeek.com/2021/07/time-to-ban-surveillance-based-advertising.html https://blog.mojeek.com/2021/07/time-to-ban-surveillance-bas...