Alexa rankings - for what they are worth - seem to show their traffic slowly bleeding away. The number of visitors and activity showed a big peak early in the y

Alexa rankings - for what they are worth - seem to show their traffic slowly bleeding away. The number of visitors and activity showed a big peak early in the year, and has been fading since quite steadily. Possibly more disturbing for them is that the metrics that show 'engagement' (bounce, # of pageviews, time on site) have been declining even more markedly over this year, suggesting that people aren't spending very long on the site.