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> You can't both stand out from the crowd and follow that same crowd. I agree - but PR is about so much more than just standing out from the crowd. If you are
by sosborn 5y ago
> You can't both stand out from the crowd and follow that same crowd.
I agree - but PR is about so much more than just standing out from the crowd. If you are talking about PR in the marketing sense - sure, but things like crisis management, investor relations and internal communications are different ball games.
- AlbertCory 5y agoThat's true, but those things apply mainly when the company's attained a certain level of success. I was in two startups, and for both of those, 99% of the PR person's job was to get the company favorable press coverage.