It was Scientology's L Ron Hubbard who said: "You don't get rich writing science fiction. If you want to get rich, you start a religion." Saving ecosystems? At

It was Scientology's L Ron Hubbard who said: "You don't get rich writing science fiction. If you want to get rich, you start a religion." Saving ecosystems? At this point, I think only a that kind of fanaticism will be effective long-term. The combination of technology and industry is simply too deadly; it needs to be deeply socially unacceptable to cause harm to ecosystems and 'the environment'. We have the knowledge: political science, propaganda (Nazism was an incredible achievement of myth-building), epidemiology (memes as 'idea viruses')... And the right time is during periods of instability and uncertainty - in this case, environmental rather than political!