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> Another term for it is market differentiation. Companies differentiate products to avoid competition. It’s marketing 101.
by mr_toad 5y ago
> Another term for it is market differentiation.
Companies differentiate products to avoid competition. It’s marketing 101.
- crazygringo 5y agoBut... they're still competing. You don't think ballpoint pens and gel pens compete with each other? Just because the consumer gets more choice doesn't mean they're not competing.